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The Flame Board!
Tried to support the local shop
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[QUOTE="blackduc98, post: 1075706, member: 65764"] The "overhead" argument makes sense for items which the dealer stocks since he probably had to pay upfront for those parts. But most of the time the dealer doesn't have what I need in stock anyway. All he has to do is type my order into the computer and a couple of days later the distributor delivers parts to him. The dealer won't place the order until I pre-pay for it, so he's in no danger of losing any money. Seems to me that 15% premium on top of dealer's COST is a reasonable profit margin. Just for comparison purposes, Exxon-Mobil recently reported record profits and the entire country is up in arms over "price gouging". But as it turns out, in percentage terms their record profits represent something around a 10% profit margin. BTW, I think that "suggested retail price" is much higher than 15% over cost. I recently bought a Yuasa battery which you can get from the internet for $79. Parts Unlimited SRP is $112. My local harley shop ordered the battery for me from PU and charged me $89. I'm sure the harley shop made a reasonable profit on this transaction. Now you do the math: if $89 includes a reasonable profit, then how much markup does $112 represent? To top it off, my local Yamaha dealer wanted to charge me $124 for the same battery. [/QUOTE]
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The Flame Board!
Tried to support the local shop
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